The principle of vacuum packaging is: the cosmetic bottle is vacuumed until the internal oxygen is reduced to a safe amount or zero. This environment can effectively prevent the oxidation of active ingredients in the cosmetics and inhibit the growth of microorganisms, thereby delaying the deterioration of the cosmetics. This article will introduce you to Beijing cosmetics packaging design.
Excellent cosmetic packaging design can enhance the visual appeal of cosmetics, giving people a new and pleasing visual experience. In the process of cosmetic packaging design, on the one hand, we must consider the artistic color of design; on the other hand, we need to pay attention to the visual psychological effect of color. From an aesthetic point of view, the effects of color include physiological and psychological factors. Here we mainly talk about the performance of color in the psychological characteristics. Psychological characteristics include the feeling of color, the association of colors, the symbol of color, and so on.
Cosmetics have their unique color personality and attributes. Choosing visualized colors can enable consumers to create color memories of the cosmetic packaging design and further understand and understand the functions and characteristics of the products. For example, the same brand of lip essence honey packaging, with bright orange to reflect the active, sweet feeling, with pink and purple, elegant and sexy. Let consumers choose the right cosmetics through color.
The eye-catching cosmetic packaging design is not the occasional flash of the designer's flash, but the superposition of its multiple abilities. The so-called "eye-catching" is nothing more than grasping the real needs of consumers, so as to constantly break through the self and dig deeper. Content, this is the perfect embodiment of the original thinking of the packaging designer.
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