Mobile payment has arrived, and the major players have deployed the mobile payment field. For example, Alipay, WeChat Payment, Jingdong Payment and other giants have launched offensives to seize the mobile payment market.
However, in the era of mobile payment arrogance, a small black box can still be seen at the checkout counters in major supermarkets, supermarkets, and community stores, and many consumers use POS machines to swipe their cards.
As a payment and cashier terminal, the POS machine has been in the development history for more than 20 years. It can be installed in the credit card merchants and the acceptance network and the computer to form a network, which can realize automatic transfer of electronic funds. It has support for consumption and pre-authorization. , balance inquiry and transfer functions, safe, fast and reliable. The basic business intelligence in large-scale transactions is difficult to obtain, and the introduction of POS system is mainly to solve the blind spot of information management in retail industry.
With the continuous development and upgrading of social informatization, financial informationization, and the popularity of electronic payment, POS machines have become more and more important in the retail industry, and they are increasingly valued by small and medium-sized merchants. POS machines are increasingly becoming an indispensable tool for daily business and market competition. In the future, it is foreseeable that integrated circuit and computer hardware technology will continue to develop, various types of payment service demand will emerge in an endless stream, and the industry sectors in which payment terminals enter will continue to expand. These development trends will guide payment POS terminals toward "processing more intelligent, The way of more diverse forms and more virtualized management is developing.
After more than 20 years of development, the merchant's POS system has gradually become a system, no longer a simple cashier terminal, and even occupy a very important position in the business process. Therefore, even if the era of mobile payment has arrived, it can not replace the role of POS in the retail industry.
In addition, the POS machine has not stopped innovation. As of 2016, the effective use of domestically connected POS terminals (traditional POS, mobile POS, mobile POSj, and intelligent POS) has reached 8 million units. At the end of 2016, China's financial mobile payment technology standards were finalized, and mobile payment ushered in a big outbreak. Mobile POS machines and mobile mobile POS machines still have a large market space. If the two major industries of express delivery and e-commerce are the fastest-growing industries for mobile POS machines, the O2O market will promote the rapid development of mobile POS machines.
First-tier cities have become fully popular, and second- and third-tier cities have boosted development.
In the first-tier cities, we don't need to say more about the popularity of POS machines. In any supermarket and restaurant, you will see the POS machine, which is usually placed with the payment of the two-dimensional code paid by Alipay and WeChat. There are no cash and card payment requirements. In order to expand more channels, POS brands began to compete in second- and third-tier cities. They targeted the second- and third-tier cities that have not yet been popularized, resulting in the current competition in second- and third-tier cities. Even some enterprises that do chain supermarkets in the urban-rural integration department can earn the same amount of money. Undoubtedly, for the POS machine manufacturer, it is a super blue sea.
Several reasons for the increased internal competition in the POS industry:
The industry is growing slowly, and the competition for market share is getting more and more intense.
There are many practitioners in the industry and they have not yet formed a stable pattern.
The competitor's products are roughly the same, providing the same service and product experience.
Some POS companies, in order to compete for more market share, dumped a large number of products, hit the price war, and competitors followed suit, resulting in a bad competition environment.
Summarizing the above reasons, the POS machine industry has a large profit, resulting in a large number of employees, temporarily forming a stable pattern. Some enterprises compete for competition and disrupt the market competition environment. Some enterprises even have preferential agency policies in order to expand channels as soon as possible. Many agents have entered the industry. Product homogeneity is serious, but real product service and experience have not improved.
Up to now, the number of credit cards in China has reached nearly 500 million, and 2-3 credit cards per person. The huge handling fee and high amount of credit card brought by credit card have also attracted many small and medium-sized agents to join the melee.
It can be said that the POS machine industry is the most frequent vertical payment field for central bank supervision and policy release. The new regulation policy will be released in a few months, which is also determined by the characteristics of this industry.
Although the POS industry is a high-profit industry, it is also an industry that eats policy dividends. Once a POS brand violates policies and regulations, it may disappear overnight, and it is not impossible.
This website predicts that mobile payment and POS payment will be completely divided in the next 3-5 years. Mobile payment is mainly for small and medium-sized consumer, while POS industry is mainly for credit card people, and even can think of people who want TX. And a POS with a hand may be the future trend.
Free Standing Natural Gas Grill
Jiangmen Merit Metal Electric Appliance Co.,Ltd. , https://www.meritbbq.com