Cabinet investment has become the focus of channel management and business can not be ignored

Cabinet companies want to sprint around the country, and they must be realized through rapid and effective investment promotion. Therefore, in the development process of cabinet enterprises, investment has become a major focus. Because only through the laying of the channel network, cabinet companies can create a stronger brand support, and can also be exported to the end consumers, the role played by dealers is self-evident.

Cabinet investment has become the focus of the channel.

Cabinet investment has become the focus of the channel to raise the business can not be ignored (appreciate more cabinet pictures)

Cabinet companies have a variety of investment methods

Many cabinet companies have racked their brains to invest heavily: some companies spend huge sums of money every year to participate in various exhibitions; some companies play sea tactics, build a large investment team to develop dealers through street sweeping, etc.; some enterprises In the network, large-scale investment advertisements are attracted to attract customers to follow up the information and follow-up investment; some enterprises find or purchase a large amount of information in the industry, use telephones and text messages to indiscriminately bombard and attract potential dealers; some enterprises establish regional model markets. Inviting business through the holding of regional small-scale investment associations; other enterprises use third-party professional investment institutions to cooperate and attract investment. In short, almost all the methods that can be used are used, and with the various incentives of high commissions, the results are quite fruitful.

The investment in cabinet enterprises is progressing smoothly.

In fact, the cabinet industry is in a rising stage, and the investment in cabinet enterprises is not so difficult. As long as the brand is OK, as long as the products can meet the needs of customers, as long as the price is competitive, as long as there is a clear profit model, then go through the market. The packaging, the clever investment staff can basically fool the customer can not find the North, and then give some interest temptation such as free sample or discounted sample, or decoration subsidies, or opening support, or a certain advertising fee, preparation Investing in potential dealers in this industry can be awkward, and the task of recruiting dozens of dealers a year can basically be completed.

After the completion of the investment in the cabinet enterprise, it is necessary to raise a business

The reality that can exist is that the investment promotion work has been completed, and the maintenance business has not done well. The practice of most cabinet companies is that the customer signing contract - store decoration - loading - opening, I believe that such a work has been completed after the channel is established, no training, no support, no focus to follow up, almost completely self-destructive, New dealers have struggled in the past year, some have been deceived, some have insisted on not closing down, and then looking for other brands, a new cycle has begun, and few survive and develop.

This has led to a very fatal problem for cabinet companies, that is, the investment is very fast, but the survival rate has not been high, resulting in repeated work not only done every year, but also the difficulty of attracting investment. Therefore, cabinet companies are not only responsible for attracting investment, but also need to consider how they can survive the dealership and eventually become a loyal partner.

【Print】 【Close】

Single-hole bar stock for drilling and milling cutters

Single-hole bar stock for drilling and milling cutters

Chengdu Lianxiang New Material Co., Ltd , https://www.cdlxyzhj.com