Daily Broadcast - MAMMUT 3D Experience Platform Launches Optimized Product Development

Daily broadcast - The MAMMUT 3D Experience Platform was launched to optimize product development. Kaile Stone Ring Siguniang Mountain Super Trail Running. Zhangjiakou Winter Olympics held a place: House prices have been built ski resorts in Manor Hill. He left Red Bull to sell new functional drinks, saying that you don't need the polysaccharides. COMBACK x 400ml-Clothing Joint "armed escort" functional backpack series.

Daily broadcast - The MAMMUT 3D Experience Platform was launched to optimize product development.

Mammut Sporting Goods Group launched the 3D experience platform “MyCollection” and will optimize product development accordingly.

Mammut, an outdoor sportswear and equipment brand established in Switzerland 153 years ago, combines technology and functionality into one product. Therefore, their clothes are most suitable for mountain sports and daily use.
Now that Mammut hopes to simplify its product line and manage its brand identity more efficiently, it has decided to adopt the “MyCollection” industry solution from Dassault Systèmes, a software development company. With this digital system, external experiencers and internal developers can be interconnected, and product development security, flexibility, and support for decisions will all be optimized. At the same time it will also help better plan and control costs, production cycle and product style. In addition, this also allows environmental protection companies to check whether products comply with industry standards more quickly and easily.

Kaile Stone Ring Siguniang Mountain Super Trail Running.

2015 Keile Stone Ring Siguniangshan Super Trail Running took place at 4:30 am on November 7 after a 20-hour break in the Siguniang Mountain Scenic Area. The event was sponsored by the Siguniang Mountain Scenic Area Administration and the Aba Prefecture Sports Bureau of Sichuan Province, Chengdu Shenxing Outdoor Sports Co., Ltd., and Beijing Sanofi International Cultural Communication Co., Ltd., and the famous outdoor brand Kailas Kayle was awarded the title sponsorship event. The 2015 Kaile Stone Ring Siguniangshan Super Trail Run 42 kilometers and the 60 kilometers group's first summit Siguniang Mountain Dafeng which is 5038 meters above sea level, combined with speed climbing and trail running, means “absolute altitude” for the contestants. The competition is divided into three major groups: the 42-kilometer group, the 50-kilometer group and the 60-kilometer group. More than 200 contestants competed in 11 countries (regions). There are three major aspects of the game that make the game full of suspense: the PK between the Chinese elite players in the 60 km group and the runners in Italy and the United States; the PK of the Tibetan players and the Han players from the Sichuan-Tibetan Alpine Collaboration Team; Runners and climbers PK. There are as many as 40 climbers who have climbed over 5,000 meters above sea level. They have different endurance advantages with cross-country runners. This PK scene is also the first time that a cross-country race has taken place in China.

Zhangjiakou Winter Olympics held a place: House prices have been built ski resorts in Manor Hill.

Located in the county of Chongli in the north of Zhangjiakou, the population of the county is only 126,000. The population of the county’s main city is less than 30,000, which is equivalent to the number of students in a key middle school in the central province. Chongli County has always been a national poverty-stricken county. Until around 2010, the locality began to vigorously develop ski resorts. The unique climate and mountain resources have become a hot treasure in the region. On July 31 this year, Beijing successfully joined hands with Zhangjiakou to host the 2022 Winter Olympics, and Chongli embarked on the world stage. For the future, Hai Zi also has its own plans. Although she fears that a large number of tourists will enter a life that will disturb peace, she is also preparing to resign and run a clothing store or restaurant of her own. “Many people, business is good. In the future, the child can learn to ski as a coach." The ski instructor is still a decent job in her eyes. She also looks forward to being able to promote skiing as the Olympic Winter Games is held in Chongli, so that everyone can have more opportunities to get in touch with skiing.

He left Red Bull to sell new functional drinks, saying that you don't need the polysaccharides.

Is Red Bull's raw material healthy? At least Huib van Bockel thought so.
After leaving the position of Red Bull's UK Marketing Director last year, Huib van Bockel founded Tenzing, a functional beverage brand. As a former employee who had worked at Red Bull for eight years, Van Bockel set the standard for this new drink - all natural (fresh) ingredients used, and imported from all over the world.
“We decided not to use synthetic materials as raw materials for functional beverages, so we have been developing natural ingredients throughout the past year,” said Van Bockel. The synthetic material he said was mainly taurine in Red Bull. In the United States, where energy drinks are a major consumer, Monster and Red Bull are the two brands that have the largest market share. In 2014, both revenues were US$150 million and US$118 million, respectively. The Rockstar, ranked third, is only half of Red Bull. So, how to find a shortcoming in Monster and Red Bull that is small enough and suitable to cut into this market seems to be something that a new functional beverage needs to think about and do.
Therefore, under the trend of more and more brands offering health and more and more big brands transforming into “healthier” trends, Tenzing wanted to take this step quickly.

COMBACK x 400ml-Clothing Joint "armed escort" functional backpack series.

COMBACK, a domestic backpacking expert, has been bringing together a series of new backpacks this season with the creative agency 400ml-Clothing. Combining COMBACK and 400ml-Clothing dark tone, taking inspiration from everyday details and vintage military equipment, and using “armed escort” as a fantasy to bring classic shoulder backpacks and postal bags, the true streetscape design revives. Both backpacks feature a multi-pocket design that combines waterproof and tear-proof features. Lightweight and wear-resistant fabrics help you face any weather conditions. The 3M printing process offers a highly recognizable, practical and stylish design. In addition, both parties also invited the United States professional footwear custom agency TheRemade to create the theme Air Max 87 shoes, with the "armed escort" series backpack limited sale.

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